There is a bit you need to do initially to help us set up your account, custom design your chosen email template and a couple of promotions, and import your existing contacts.  You’ll find full details on our “How It Works” page.  Then each month all you need to do is review the newsletter we’ve created for you and edit or approve. You also have the opportunity to provide us with your salon news and any photos (this can be anything – new staff member, hair shows you’ve been to, client makeovers, new services etc) .  Oh, and of course – you’ll need to ensure all new clients are entered into the simple online form so they start receiving your newsletters.

We prefer it’s provided to us in CSV format.  Don’t worry, if you don’t know how to do this – one of our team members will provide help over the phone.

Salon Client Care is stand alone, so no it doesn’t integrate with any salon booking software or accounts programs.  However these days, just about every software program has an export function, so retrieving your client data for initial setup should be fairly easy.

Easy.  We can provide your webmaster with form code which can be added to a page on your website, so that anyone filling it out will automatically be entered into the system to receive welcome emails and regular newsletters.  If you don’t have a website (and that’s something we can also do for you), then we can create a simple signup form on our website and give you the Secret URL – so you and your staff can enter your clients directly.   If you choose the Deluxe service, we’ll add a newsletter signup form to your Facebook business page so clients can signup there – or you can sign them up yourself. 

We take the security of our clients’ data very seriously and ensure regular, secure back-ups for our clients’ databases. The program is built on one of the world’s largest and most secure email database systems.  We’ve been using it for years and we’re very happy with the security.  If at any time you would like to view or export your database – we’ll give you login details and video instructions on how to do it.  Alternatively we can arrange to export and send your database to you. If you close your account, we shut down your account immediately and all files are deleted.  Every one of our clients has a separate program with separate logins so that no information is stored in the same account.

Each newsletter is written by a team of copywriters, beauty editors and marketing people with a wealth of experience in professional writing. Product information and images are sourced from the leading hair and beauty product suppliers so that your articles  contain the most up to date information.  We stay on top of beauty, style and celebrity trends to ensure that these articles reflect the latest information.  If of course you have written a particular article that you’d like included – no problem!  We can even edit and polish it for you, so it reflects the writing style of the rest of the newsletter.  However we don’t rewrite entire newsletters from supplied material each month. 

We commit to providing you with a completed e-newsletter at around the same time each month – usually 2 weeks before the end of the month . If for some reason you do not reply with edits or approval, then your newsletter will be sent.  We will continue to send you your latest newsletter each subsequent month until you cancel your subscription, which can be done at any time. If you cancel within a billing cycle, you will not be billed for the following month. Naturally however, we hope that our clients enjoy the many benefits that regular newsletters bring to the business and commit to making it happen every month.

Yes you can – however you must own the copyright for the images, provide proof of purchase if they’ve been purchased from a photo library, or provide written approval if taken by someone else (eg: staff member, product supplier, etc).  We will not accept images that have been copied straight out of Google or Flickr or any other online sources and for which there is no written permission submitted.  We obtain permission to use the images we supply.

Yes you can – the standard fields are first name, last name, email, suburb, birthday day and birthday month.  We can add up to 5 extra fields and incorporate these into your signup forms if you wish.  However experience has shown that the less people have to fill out, the more likely they will be to sign up.

Yes you can – we will supply you with login information to the program and a training video on how to find the record and update it.  Alternatively, we can do it for you – we will talk to you separately about our list maintenance service.

Yes they can.  Every email and newsletter contains an unsubscribe link which ensures that they will not receive any further emails from you.  The system complies with all Spam Act regulations.

Your area of exclusivity is based on your postcode.  So if you’re salon is located in postcode 4129, then we won’t accept any other salons in that postcode into the system.  However due to the volume of salons in city areas, it’s slightly different.  If your salon is located in the main CBD postcode of any capital city, then we limit the exclusivity to 4 salons for that postcode.  EG: Only 4 salons in postcode 4000. 

Of course!  In fact we encourage you to post interesting news, comments, photos, educational material etc about your salon and your industry regularly.  The more often, the better.  With our Deluxe Service we will post for you once a week, and post your monthly newsletters, but we encourage you to also post and to monitor every day for client questions and posts.  This is a very powerful way to provide outstanding value, stay in touch with your clients in between visits and see what the like and say.